Wednesday, June 28, 2006

Front End of Innovation 2006

PDMA and IIR hosted the fourth annual Fuzzy Front End of Innovation conference at the end of May. A high-profile event, it attracted over 700 people and featured the field's greatest speakers.

One of our customers commented, and I thought this was particularly insightful, that all the thought leaders seemed to be saying the same things. That's a good because it means we can begin to unify all of the theories into a comprehensive best practice.

If anyone's interested in working on a practitioner-led effort to create a Unified Innovation Theory that, let me know.

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